Social Networking and Link Exchange

Just think of 5 years back, how you got links related with your site topic. As far as I remember, I used to find sites related with my site theme, send them a polite email of link exchange request, telling them how beneficial it can be for your site success, blah, blah, blah blah. End result, out of 100 emails I used to send, 60% bounced back, 40% didn’t even bother to response, 2 or 3 responses I used to get, but they were hardly positive. This was my daily routine, not mine, but my whole team used to do it from Monday to Friday and in the end we used to get 4 or 5 links related to our site. We used to work hard, but end result was not sufficient enough. It was really frustrating.


But, after arrival of social networking sites link exchange has become much easier. You just have to send the link exchange request to your online friends related to your field of work or you can post link exchange request in link exchange groups present there. Groups in social networking sites are discussion platform where like minded people share, discuss, ask question and try to find solution of their problem regarding their subject. For instance in a New York travel related group in face book, people discuss about best hotels in New York, best time to visit, what to see and eat etc. Similarly in link exchange group people post their requirement of link with their email address. The advantage of posting link exchange request is that your request is send to people seriously interested in link exchange; you don’t have to find sites related to your site, tell them about its benefits and so many things. Success rate of acquiring link related to your site becomes quite high in social networking sites.


Not only social networking sites, you can use twitter for link building purposes too. You just need to tweet about it, but before that make sure that you have high number of followers related to your site, else it is not going to be beneficial.


Apart from Social networking sites, popular Seo forums such as digital forums, v7n, and webmaster-talk are ideal platform for link exchange. Seo forums have link exchange section where anyone can put their link exchange request. Getting a positive response is quite high since you will meet people who are really keen of acquiring quality links, infact some are willing to pay too. Post your link exchange request in all seo forums in which you are member and actively participate in discussion.


Social Media sites has made link exchange much smoother, we don’t have to maintain an excel sheet anymore, just post a simple request of link exchange. Due to this, seo and link building companies are able to finish their work on time. They can acquire sufficient number of quality links required for a site online campaign and able to make their name in seo and link building field.